Hire Like the Product Greats

Find Candidate-Company Fit

Attract the right archetype for your open Product roles using science. Then, interview proven candidates tailored to your team’s DNA in days – not months.

Free, no credit card needed

Gaurav Savla

Product Manager, Meta (Facebook)

Oji Udezue

Chief Product Officer, Typeform

Tara Viswanathan

Co-Founder/CEO, Rupa

Fill Open Roles Better

Expedite Time-to-Impact

The hiring process is broken. On both sides.

Purpose perfectly matches candidates with companies based on their archetype, values, personality, experience, and more.

Faster Hiring, More Productivity

Most hiring managers and ICs shouldn’t be spending their days recruiting, interviewing, and hiring. Purpose keeps them focused on their role until it’s time to meet the best.  

Better Fit, Happier Teams

You don’t want to hire the wrong person. Guess what? Employees don’t want to work for the wrong company. Purpose ensures both sides are aligned for long-term success.

Don't Overlook Talent

Traditional job interviews often assess irrelevant skills, exhibit unfair bias, and overemphasize on-the-spot thinking. We help spot reflective top performers.

Uncover Hidden Talent

Appearances can be deceiving – especially during the interview process. Purpose is the magic lamp that helps find your diamond in the rough.

Align on Values

Every hiring manager wants to bring on a 10x rock star. But studies have shown the negative impact a bad hire can have on team dynamics and company culture.

Right Candidate for the Role

Have you ever let a team member go for underperformance, only to watch them thrive in their next role? Purpose matches based on Employee-Team Fit.

Fill with Purpose

Get Started

Hiring Product team members?
Looking for a Product role?

Using Purpose

Eliminates Countless Steps

Eliminate nine of the 16 most time-consuming parts of the hiring process. Talk to proven Product candidates in days.

Stage 1
Stage 2
Stage 3
Stage 4

Explore

Product Archetypes

What do you think of when you hear the title “Product Manager”? A designer? Someone who keeps teams on track? A note taker?

The truth is, Product Management is a broad. And companies need different PMs for their size and stage.

Top 10 Archetypes

The Foundation Builder

aka Core PM

The Operator

aka General or Project Manager

The Conversion Capital

aka Funnel Fixer

Platform PM

aka Scaling Specialist

The Efficiency Architect

aka Internal PM

The Innovator

aka Product-Market Fit Finder

The Glue

aka The Product Ops PM

Deep Tech

aka The Technical PM

UX PM

aka The User Journeyman

The Generalist

aka The Kitchen Sink

Purpose connects the dots. We help candidates understand their dominant archetype. Then, we match them with the companies looking for their exact skill sets and preferences.

The result? Happy employees and more productive teams.

Are you a Product Manager?

FAQs

Frequently Asked Questions

How does it work?

Purpose uses a unique algorithm to match reflective and proven product performers with perfect job and company culture fits. We prioritize character and true capability over irrelevant skills and biased assessments.

Why work with Purpose?

We all know the recruitment and interview process is broken. We uncover hidden talent through peer-vouched proven candidates who are expertly aligned with your team’s culture. Our approach ensures a fair and inclusive hiring process.

What makes Purpose different?

Unlike traditional job search platforms, we focus on the day-to-day responsibilities of a job and prioritize introverts who excel at the actual job, not just extroverts who can improvise on the spot.

How is Purpose priced?

You don’t pay until Purpose places someone. Run us alongside your recruiter. When you make an offer to a unique candidate we bring to the table, you pay us a $10,000 finder’s fee.

Do you offer a guarantee?

Yes! If you hire someone through Purpose who isn’t a perfect fit, let us know within 30 days of their start date and we’ll bring you new candidates until you find the perfect one.

How can Purpose help my company?

We help reflective and proven product performers who feel overlooked by the application and interview process find perfect jobs and company culture fits.

Sounds cool, but I still have questions.

Feel free to reach out. We’re here to help.

If you’re on the fence, your best bet is to book a call.

We’ll answer any questions you have about how Purpose can place your next Product hire.

There’s zero hard-selling, mostly because we’re a team of Product people and designers. We don’t make promises we can’t keep, and we definitely won’t sell you something we don’t believe in.

Plus, we only work with a small handful of clients at any given time.  Your company is unique, and we love to see our clients compete with “the big boys” in their markets.